Business Overview

System Overview

Ipellio is a trademark intelligence platform that helps businesses protect and evaluate brand assets in the Australian IP market. The platform combines real-time trademark data with deterministic scoring engines to deliver instant brand availability checks and deep trademark search.

What is Ipellio?

Ipellio is a B2B SaaS platform for intellectual property professionals, brand strategists, and businesses looking to launch brands in Australia. It connects to official IP Australia data and applies deterministic scoring engines for risk assessment and valuation.

Core Value Proposition

Instant Brand Scoring
Check brand name availability with real-time trademark conflict detection, domain checks, and social handle scans — in seconds.
Deterministic Scoring
Generate comprehensive reports with acceptance probability, commercial valuation, and industry classification using deterministic scoring engines.
IP Valuation
Five-pillar valuation model covering legal strength, brand equity, digital presence, commercial potential, and heritage scoring.
Official Data Source
Direct integration with IP Australia's trademark database — millions of records with real-time search and filtering.

User Journey

1
Search brand name
2
Get risk & availability score
3
Generate full analysis report
4
Deep search via IP Miner